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Rabbi Hayim Herring

Thank you, Beth, for this summary. Would you please clarify what you mean as roughly 20 hrs/week yielding social networking results? I.e.--does the same individual have to spend that time, or can the time be shared across employees, if they coordinate their efforts? Thanks, Hayim

Judy Hopelain

Interesting post. You might want to check out by Carol Phillips. She writes extensively about Millennials and social media, and posted a story last week in preparation for her speech to the Association of Professional Fundraisers.

Of particular interest, her suggestion that fundraisers take a page from the Obama campaign fundraising manual and seek lots of small donations rather than fewer large ones. Individual Millennials may not give a lot, but there are a lot of millennials. Here's one case where you can make it up on volume!

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