Photo by Terry Bain
This week we have been discussing and building Module 3: The Social Media Ready Nonprofit Organization: Dealing with Resistance as part of NTEN's We Are Media: Social Media Starter Kit for Nonprofits project. Last week in Module 2, we covered how to think about social media strategically so it supports your organization's mission and reaches your target audience. But as many nonprofits have discovered before they can use social media to change the world outside their organizations, they may need to implement a social change strategy behind the organization's firewall
As part of this week's discussion, we've identified what organizational resistance looks like and some tips for being an effective social media evangelist. For today, we're talking about the question - What are appropriate social media policies and how to create them?
This includes organizational blogging policies for staff as well as social networking persona policies - and answering questions like one from yesterday's workshop: To what extent do you moderate the discussion in a socnet space or blog so it isn't antithetical to your mission?
So, if you have examples of an organizational social media policy, a story about how your organization create it, or tips, please share them.
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