One of the best learning opportunities in this campaign is to see how my awesome and talented colleagues who are ace marketers re-shape or improve my fundraising messaging.
Take a look at how Nancy improved my original messaging.
I hope she will leave me a comment with a critique that I can use for future reference. There's a lot to learn here. And, of course, I hope we $50,000 for the Sharing Foundation and the children in Cambodian.
Thanks Nancy!
Hi Beth,
You do such an incredible job with your posts -- concept and writing-wise, there's barely a word I can add.
But here are a few words -- less is more. Focus on what will engage audiences, and motivate them to do what you want them to do. Nothing more, nothing less. And do it as succinctly as possible.
Keep up the great work.
Best,
Nancy
Posted by: Nancy Schwartz | January 30, 2008 at 07:36 AM