That we will address during the session on Nonprofit Blogging at the NTC Conference in Seattle next month. The panelists are John Lorance from CompuMentor, Nancy White from Full Circle, and Marshall Kirkpatrick.
Your nonprofit should consider a blog if ...
- You want to express the human of your organization
- You want to enable easy ways for people to share knowledge and information
- You want to enable many s
Your nonprofit shouldn't consider a blog if ....
- You are obsessively controllling
- If your organization is not ready for some changes in how you work - blogs tend to stimulate some change
- Your audience is not online
- Everything must be vetted by central authority
- Your copy is written in stone, not electricity
- Can't be safe for some people (danger)
- Your writers don't have access to computer, internet, electricity, sufficient amounts of fueling chocolate
- You aren't prepared to assist people in learning a new skill and the time to make it an organizational habit
Other ideas? Disagree? Agree?
Cartoon from Cork and Forum Use Policy
Great topic. For the upteenth time, I wish I could be there.
I'd like to disagree about some of the reasons why "your nonprofit shouldn't consider a blog."
Interplast started a blog even though the vast majority of our clients (poor children around the world with injuries or congenital deformities) aren't online, and most of our donor base, while online, doesn't blog/tag/aggregate. We also have issues of doctor/patient safety in some of the countries where we work, and Internet access is always a problem.
Despite having lots of these issues, we still blog and treat it as a critically important tool for communicating. So I would say that the second category should be less drastic sounding than "Your nonprofit shouldn't consider a blog".
Just my two cents. Regardless, I bet it will be an interesting panel. Is there any live audio that you know of?
Posted by: Seth Mazow | February 26, 2006 at 12:47 PM