Allison Fine and I just submitted the manuscript to the book we've working on for the past 9 months! It has a title, "The Networked Nonprofit." But now our publisher, J Wiley, says we need a sub-title. We got some guidance on how to think about a sub title:
Put yourself in the shoes of potential buyers who don’t know either of you and are looking for some answers, solutions, a new perspective, etc. What’s the end result besides social change, what does the book help the reader or org do?
Ah, so a sub-title is designed to sell books. Would this work?
How To Use Social Media To Raise Millions of Dollars for Your Nonprofit Without Any Investing Any Time or Effort
But, seriously, that isn't what the book is about. We brainstormed a few sub-titles, but I think all you, dear readers, may have some terrific ideas.
So, help us out. Here's a link to a brief survey that has a brief description, a couple of sub-titles and a space to add your own. If we end up using your sub-title, you'll get a free book.