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Connie Bensen

Hey Beth,
Awesome post! It just came up in my 'listening'. :)
Someone on my team asked today about examples of nonprofits and listening... I was going to send them to your blog, but thank you for providing a specific post on it.

And the slide deck is awesome!

Connie
Community Strategist
Techrigy/Alterian
@cbensen

Connie Bensen

Hey Beth,
Awesome post! It just came up in my 'listening'. :)
Someone on my team asked today about examples of nonprofits and listening... I was going to send them to your blog, but thank you for providing a specific post on it.

And the slide deck is awesome!

Connie
Community Strategist
Techrigy/Alterian
@cbensen

twitter.com/herdpress

Beth, do you recommend any tools for keeping track of people and correspondence in social media spaces?

Debra Askanase

Beth, Great post - and the slide show really nails the why, how and where of listening. I would only add that nonprofits are often scared or wary of digging deep into social media because they "might" encounter negative criticism. This post is a great comeback to that - listen, be prepared, respond, and turn the conversation. There are so many examples of the conversation being turned around that they are too numerous to mention. Would love to see a companion, follow-up post to this one that gives "success" stories about turning conversations around after listening and engaging!

Amber Naslund

Hey Beth,

As always, you're providing awesome insights and resources for people. Thanks for showing off your Radian6 dashboard, and some great takeaways for listening at scale. I especially love that you point out how listening requires some practice; tools aren't the silver bullet (even ours!), and the practice of listening really needs to be something you weave into your entire breadth of work.

Thanks, as always, for your support!

Best,
Amber Naslund
Director of Community, Radian6
@ambercadabra

Roger Harris

Hello Beth,

Listening is the first step in a social media strategy and perhaps the most important component of continuing use of social media channels. Without listening first, it's impossible to position outreach messaging appropriately and chances of success are low.

Radian6 is a great tool but, as you suggest, it's an upgrade. Free or lower end tools might better suit most of your readers' needs. Nathan Gilliat provides a list of 67 companies that offer various levels of social media monitoring tools.

Beth

have a url?

On Fri, Sep 25, 2009 at 6:22 AM, wrote:

Beth

Hi Debra:

Great point! I have two examples here - do you know of others? Perhaps
worth a blog post for you? Wanna guest post it here? B


http://beth.typepad.com/beths_blog/2009/08/social-media-anger-management-tips-from-carie-lewis-hsus.html


http://beth.typepad.com/beths_blog/2009/01/roi-nonprofit-examples-of-how-listening-returns-value.html

On Thu, Sep 24, 2009 at 12:40 PM, wrote:

Roger Harris

Sorry, here is a URL for Nathan Gilliatt's report on social media monitoring companies.
http://www.socialtarget.com/research/guide.html

Please note the report is $300. (BTW I have no affiliation with or connection to Mr. Gilliatt, just that this is the most comprehensive review I have seen of social media monitoring companies.)

I have looked at several of these closely and will be happy to counsel your blog readers on possible solutions.

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