I'll be attending SXSW in Austin, TX the week after next.
I am participating in several panels and events at SXSW. I'm really excited about the Social Media Nonprofit ROI Poetry Slam. This is a new and improved version of the Social Media Case Study Slam I organized at the NTC last year.
So, what's a poetry slam? It is a competition at which poets read or recite original work under a five minute limit. These performances are then evaluated by judges and the audience.
I've gathered up some of best of the best folks in the nonprofit tech field to share their social media measurement lessons learned. The panelists or poets include Danielle Brigida (NWF), Wendy Harman (Red Cross), David Neff (American Cancer Society) and Carie Lewis, Humane Society of the US. The judges represent the best of the best in the social media strategy, measurement, and nonprofit technology fields and include KD Paine, Geoff Livingston, and Holly Ross.
Each panelist will share a story about how their organization has successfully implemented a social media strategy and how they considered the ROI. Their presentations will be delivered in a poetic format ranging from Poe to Dr. Seuss to spoken word and rap.
I will introduce the panel with a spoof on Longfellow. (Listen social media geeks and you shall hear ..) I hope it will be informative AND entertaining.
And there will be plenty of opportunity for audience interaction. I've designed some fun ways to incorporate Twitter into the experience.
Here's my schedule for SXSW. I'm blogging this for two reasons - so I have it in one place and so if you want to meet you'll know where to find me. If you are attending SXSW, please seek me out and we can try to meet.
Friday, March 13th
SxSW Mix at Six Launch Party
Hosted by Social Media Group
Friday March 13, 2009 from 6:00pm - 8:00pm
Six Lounge and The Tap Room
117 W 4th St
The TechSet Meets The Rat Pack at SXSWi
8:00 pm - 10:00 pm
305 W 6th St
Austin, TX 78701
Saturday, March 14th
Social Media Nonprofit ROI Poetry Slam
5:00 pm - 6:00 pm
PBS' Interactive Social Media & Online Video Studio
6:00 pm - 8:00 pm
PBS Studio (406 E 6th St)
OK! Happy Cog'aoke
10:00 pm - 1:00 am
The Scoot Inn (1308 E 4th St @ Navasota)
Sunday, March 15th
1522 South Congress Ave and Guerros
All Hat, Not Cattle
Holly Ross and I will be joining Convio Founder and CSO Vinay Bhagat and Scott Goodstein, the former External Online Director for the Obama for America campaign to discuss how new media channels and how they are (or should) being used in outreach efforts by nonprofits and advocacy groups.
Monday, March 16th
Social Media For Social Good
11:30 am - 2:00 pm
Stubb's BBQ (801 Red River St)
Panelists include Scott Goodstein, Beth Kanter, Stacey Monk, David Armano, James Young and Randy Zuckerberg. The panel will be moderated by Jeff Pulver and Tikva Morowati.
8:00 pm - 9:30 pm
BD Riley's (204 E 6th St)
Convio proudly presents the first-ever SXSW nonprofit technology bash, featuring Social Actions and the celebrity judges of their Change the Web Challenge. Join us for live music, drinks, nptech application demos and plenty of free swag!
Monday, March 16, 9:30pm-12:30am
Six Lounge, 117 W 4th, Austin, TX 7870
There will also be an effort to help raise awareness of childhood hunger issue during SXSW, so stay tuned.