About a year ago, I did a lot of research on a screencast about widgets for nonprofits and put together two wikis - Nonprofit Widgets (for a session at 2007 NTC Conference) and Fundraising Widget. So, I was really interested in hearing what colleague Peter Deitz has to say in his recent NTEN Webinar on the Sprout Widget. Alas, travel schedule prevented me from hearing it live, but Peter posted his slides and examples.
Here's the links to examples he mentions
I like Peter's analogy of a widget as a bumper sticker. I've heard some people describe widgets as suitcases. What's your metaphor for a widget and widget strategy?