True confessions. I am a member of the Flickr Fan Art Group. But you all probably knew I was a fan already.
So, it was actually fun to write this TechSoup article "How Nonprofits Can Get The Most Out of Flickr." It is ten tips for those who are new to Flickr to get the most out of it. (My research notes and other links can be found here and here.)
In the article, I describe five nonprofit "starter" use profiles - easy ways to get started.
- Photo Bank: An international organization sends volunteer doctors to developing countries around the world to perform medical services. The physicians document the impact of their work through photos that they upload to the organization's private Flickr group. Not only does Flickr help the volunteers exchange photos and information, it also creates an image bank from which the organization can select photos for its Web site and blog.
- Photographic Documentation: An environmental organization that supports organic farmers had literally thousands of amazing photographs documenting the development of organic farming techniques over the last decade. Before using Flickr, no one had organized or categorized the photos, which were scattered on various hard drives in the office and on volunteers' computers. The organization uploaded the photos to Flickr and were able to enlist the help of volunteers and members to document the techniques.
- Internal Planning: A museum was mounting a special collaborative exhibition with institutions located in five cities around the world. As the group prepared the installation, they used Flickr to share photos with one another, allowing them to see what a "textured plaster" wall finish looked like before approving the contracting work; get a visual reference of the exhibition space when selecting picture frames; and see work completed to date. Flickr provided a way for the collaborators to easily upload and share photos publicly and privately.
- Presentations: An executive director wanted to use photos to make her points during a presentation, but disliked clip art and lacked the budget for stock photography. Using Flickr's Creative Commons licensing search feature, she was to find appropriate photos that she could use for free with attribution.
- Make Stuff: Volunteers and talented photographers for an animal shelter had taken beautiful photos of some the dogs and cats at their facility. The organization wanted to create special cards featuring the pets that they could use as thank-you notes. Uploading the photos into Flickr, they were able to order cards and other items.
There are, of course, many other nonprofit uses - but I wanted to get at some beginner use profiles. So, if this is Flickr 101, what is Flickr 201?