That's Andrea Vascellari a social media expert from Finland. I've been following his blog and social media for a while and he has been a reader here too. I asked him to help me and created this awesome Social Media PSA for the Sharing Foundation. Thank you for spreading the word to your network. (And thanks for the hug too!)
We've been tossing around this question about motivations and influences to donate in social fundraising. What's influences the donation - the cause or the person who asked you to donate? How does this change as the networked the fundraising appeal moves further away from the cause itself? Maybe it also depends on the degree of engagement that person has with their network. I'm sure there is another factor -- the larger community or platform surrounding that person's personal network. For example, Jay Dedman and Ryanne Hodson sent out a message to the video blogging community.
Andrea shared this response from someone in his network over at Jaiku. It's making me wonder about how the ladder of engagement in the networked effect in giving. Also, it is making me wonder about cultural differences and donation motivations and charitable I wonder what Dr. Mani has discovered? And, Ed Schipul, what do you think?
There has already been over $17,000 for the Sharing Foundation's America's Giving Challenge raised through the unselfish giving of over 600 people like Andrea Vascellari. And at the risk of becoming a chugger, if you have not yet donated $10 (or more) to this important cause, there is only a few days left to donate and change a child's life.